What’s In a Stock’s Name? 33% More Gains
Jun 23rd, 2006 | By Penny Sleuth Contributor | Category: Investing Strategies
Two Princeton University psychologists, Adam Alter and Danny Oppenheimer, have shown that a stock’s performance might be linked to -- of all things -- its name.
This psychologist team did a study of initial public offerings on two major American stock exchanges. Their results show that people are more likely to ...read more
