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	<title>Penny Sleuth &#187; NeoCortex</title>
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		<title>The $1.3 Billion Secret That&#8217;s Embedded in Your Brain</title>
		<link>http://pennysleuth.com/the-13-billion-secret-thats-embedded-in-your-brain/</link>
		<comments>http://pennysleuth.com/the-13-billion-secret-thats-embedded-in-your-brain/#comments</comments>
		<pubDate>Tue, 26 Oct 2004 17:13:28 +0000</pubDate>
		<dc:creator>Penny Sleuth Contributor</dc:creator>
				<category><![CDATA[Investing Strategies]]></category>
		<category><![CDATA[Penny stocks]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Bill Gore]]></category>
		<category><![CDATA[Energy Weapon Technology]]></category>
		<category><![CDATA[NeoCortex]]></category>
		<category><![CDATA[Rule of 150]]></category>

		<guid isPermaLink="false">http://pennysleuth.com/?p=1653</guid>
		<description><![CDATA[*** Small-cap stocks led the way in yesterday&#8217;s trading  session. Highfliers like CoBiz (COBZ:NASDAQ), PrivateBancorp (PVTB:NASDAQ) and  Genlyte (GLYT:NASDAQ) rose 6.5%, 5.2% and 5%, respectively, according to  Investor&#8217;s Business Daily. As a result, the small-cap S&#38;P 600 Index rose  0.7% for the day. It is up 7.3% on the year. Not [...]<p><a href="http://pennysleuth.com/the-13-billion-secret-thats-embedded-in-your-brain/">The $1.3 Billion Secret That&#8217;s Embedded in Your Brain</a> was originally featured in the <a href="http://pennysleuth.com">Penny Sleuth</a>.<br/><br/></p>
]]></description>
			<content:encoded><![CDATA[<p><span class="Normal">*** Small-cap stocks led the way in yesterday&#8217;s trading  session. Highfliers like CoBiz (COBZ:NASDAQ), PrivateBancorp (PVTB:NASDAQ) and  Genlyte (GLYT:NASDAQ) rose 6.5%, 5.2% and 5%, respectively, according to  Investor&#8217;s Business Daily. As a result, the small-cap S&amp;P 600 Index rose  0.7% for the day. It is up 7.3% on the year. Not bad considering the almighty  S&amp;P 500 actually lost a point yesterday and is down 1.5% year to date. But  this information should come as NO surprise to small-cap investors. </span></p>
<p><span class="Normal">I don&#8217;t care whether the market is in bull mode or bear  mode (like it is now). Growing companies rise. And despite what your broker may  or may not tell you, most of the truly growth-oriented companies are found in  the small-cap sector. For instance&#8230;</span></p>
<p><span class="Normal">*** Of the 8,854 publicly traded companies, Multex Net (a  Reuters-based stock screener) tracks, only 679 have grown their top and bottom  lines 25% or more year to date. And guess what? Of those high-risers, 411 are  small-cap stocks with a market cap of $1 billion or less. In other  words&#8230;</span></p>
<p><span class="Normal">Sixty-one percent of the top growing companies on the  market right now are small-cap companies. And folks, these are exactly the kinds  of companies you want to own.</span></p>
<p><span class="Normal">*** Since Jan. 1, 2004, a grand total of 496 stocks have  risen 100% or more. And 95%, or 470, of those are small-cap stocks. Bet you  won&#8217;t see that stat in any major investing newspaper or magazine. And I&#8217;ll tell  you why&#8230;</span></p>
<p><span class="Normal">*** Who in the world has ever heard of such companies as  Avalon Digital Marketing Systems (AVDS:Pink Sheets), Alcohol Sensors Intl.  (ASIL:Pink Sheets) or even A Novo Broadband Inc. (ANVB:Pink Sheets)? Almost no  one. They are all tiny companies that reside on the OTC Pink Sheets market &#8212;  the most feared and misunderstood group of stocks in the world. Rarely do they  ever get mentioned in the mainstream press. You never hear about them from your  broker or money manager. And you sure as heck aren&#8217;t investing in them for any  sort of 401(k) program. But they are three of the top-performing </span><span class="Normal">stocks on the market today, rising between 7,400% and 59,900%  each.</span></p>
<p><span class="Normal">That&#8217;s the power of small-cap stocks. </span></p>
<p><span class="Normal">So how can you find some of these top performers to boost  your own portfolio? I have two suggestions&#8230;</span></p>
<p><span class="Normal">*** Every Tuesday, my colleague Carl Waynberg writes his  GRIP Alert for <a href="http://agorafinancial.com/reports/PSF/TinyStocks/PSF_TinyStocks_020110_3969.php?code=WPSFL200" rel='nofollow' >Penny Stock Fortunes</a>. For those of you who don&#8217;t know, Carl  tracks the OTC markets exclusively. He looks for the tiniest companies on the  market that have Growth, Relative strength, Insider buying and a low Price to  sales. It&#8217;s a great strategy &#8212; one that has already found a 270% winner in the  past month and a half.</span></p>
<p><span class="Normal">If you aren&#8217;t already a subscriber to Penny Stock  Fortunes, you aren&#8217;t receiving Carl&#8217;s GRIP Alerts. </span></p>
<p><span class="Normal">To sign up, click here: </span><span class="Normal"><a href="http://www.agora-inc.com/reports/PNY/indiaB01/">www.agora<span class="Normal">-</span>inc.com/reports/PNY/indiaB01/</a></span><span class="Normal">.</span></p>
<p><span class="Normal">*** Finally, my partner in crime, Irwin Greenstein,  recently read an interesting book called The Tipping Point by Malcolm Gladwell.  It&#8217;s all about how small events can lead to huge changes. And one of the most  interesting case studies in the book shows that companies with 150 employees or  less tend to be more efficient, more profitable and better companies to work  for. It&#8217;s a point that is definitely worth knowing as a small-cap investor. In  fact, it&#8217;s a point that could be worth as much as $1.3 billion. Check it  out&#8230;</span></p>
<p><span class="Normal">Irwin, all yours. And don&#8217;t forget, you owe me that steak  dinner tonight. The Bengals came through against those overrated Broncos on  Monday Night Football&#8230;I told you so.</span><br />
<span class="Normal"><br />
</span></p>
<p style="text-align: center"><strong><span class="pny-headline-black">The $1.3 Billion Secret That&#8217;s Embedded in  Your Brain</span></strong></p>
<p><span class="Normal">A section of the human brain holds the secret rule to  building a $1.3 billion empire. That portion of gray matter reverts back to the  intuitive tribal survival know-how that today is adopted by the most successful  corporations &#8212; a rule that could hold the key to picking the most profitable  small-cap stocks on the planet.</span></p>
<p><span class="Normal">Harkening back to our hunter-gatherer ancestors, this  deep-seated code has been the real secret weapon of the Roman army of 100 B.C.,  the 16th century German mercenary Landsknechts and&#8230;Vieve and Bill Gore of  Newark, Delaware.</span></p>
<p><span class="Normal">Never heard of the Gores? Sure you have. This  husband-and-wife team started a company in the basement of their home that went  on to revolutionize the outerwear industry with something called GORE-TEX. And  thanks to Bill Gore&#8217;s perseverance, he codified this rule and, moreover, used it  to build a $1.3 billion powerhouse whose products conquered Mount  Everest.</span></p>
<p><span class="Normal">Called the Rule of 150, it proves that when an  organization gets bigger than 150 people, things break down. Communications  deteriorate. Morale drops. And revenues suffer. Why?</span></p>
<p><span class="Normal">Because the Rule of 150 is wired into the neocortex of our  brain. The neocortex is our &#8216;new&#8217; brain, the most recently evolved outer layer  that sets us apart from primates. It lets us solve problems, plan the future and  set goals. Compared to the raw rage exhibited in the animal kingdom, the  neocortex evaluates our feelings and emotions before we react with regrettable  consequences &#8212; such as firing a valuable employee on the spot. </span></p>
<p><span class="Normal">The Rule of 150 isn&#8217;t some harebrained idea. Anyone who  wants to make a killing in small-cap stocks should know about it. In fact, here  at Penny Sleuth, we did what we do best. We investigated the Rule of 150&#8230;and  the results were truly startling.</span></p>
<p><span class="Normal">Because we discovered that the Rule of 150 has the  potential to identify the most lucrative small-cap stocks &#8212; which skyrocket in  price 1,240.4%, 1,388.9% and an astounding 5,291.9%. </span></p>
<p><span class="Normal">Let me explain&#8230;</span></p>
<p><span class="Normal">After careful analysis, Bill Gore realized that when a  plant employed more than 150 people, things got &#8216;clumsy.&#8217; When a group exceeds  150, people can no longer form meaningful relationships with each other. They  can&#8217;t match faces with names. And they can&#8217;t communicate effectively. </span></p>
<p><span class="Normal">So he developed a system that, as it turned out, followed  the Rule of 150 to a tee. At W.L. Gore &amp; Associates, each plant has 150  people or less, buildings must be separated (for example, by a parking lot) to  keep folks from meddling and the management structure is lattice-like &#8212; meaning  that everyone&#8217;s title is &#8216;associate&#8217;&#8230;giving a forklift operator full access to  someone with the responsibilities of a vice president.</span></p>
<p><span class="Normal">Bill Gore&#8217;s research was a turning point for the company.  He proved that at 150 people or less, everyone in a facility gets to know each  other. Ideas are easily shared. Jobs are assigned to the best possible person.  And managers tap into the group&#8217;s &#8217;social memory&#8217; for faster, more accurate  decisions. </span></p>
<p><span class="Normal">Essentially, each division manager at W.L. Gore &amp;  Associates runs their own startup company. And as with most startups, there is a  shared sense of responsibility that brings out the best in people. Enthusiasm  and morale run on a constant high. The folks in R&amp;D are eager to share  information with marketing, which works with sales &#8212; all in a streamlined, ad  hoc organization that gets new products to customers in the fastest, most  economical way.</span></p>
<p><span class="Normal">Bill Gore accomplished what many bloated CEOs could never  figure out: how to retain that highly charged small-company atmosphere in a  billion-dollar organization. </span></p>
<p><span class="Normal">Today, when W.L. Gore &amp; Associates adds a new plant,  it&#8217;s no larger than 50,000 square feet &#8212; the best size for a 150 people to work  in. When a business unit reaches 150 people, it&#8217;s divided into two. When a  person is interviewed for a new job, they have to talk to all the associates in  the group.</span></p>
<p style="text-align: center"><strong><span class="pny-subhead-black">The Big Payoff</span></strong></p>
<p><span class="Normal">The Rule of 150 has paid off for W.L. Gore &amp;  Associates&#8230;big time. And it can for you, too, by looking for the same  small-cap culture that Gore has nurtured for 46 consecutive profitable  years&#8230;with revenues reaching $1.3 billion.</span></p>
<p><span class="Normal">Skeptical? Well, we ran several scans on our high-end  Multex Net system, and here&#8217;s what we discovered&#8230;</span></p>
<p><span class="Normal">First, we searched for companies that had a year-to-date  price gain of at least 100% &#8212; the outcome was 450 companies, or 5%, of the  8,854 companies tracked by Multex Net. Of those 450, we queried for companies  that had 150 employees or less and the results were 292. Then we applied our  small-cap criteria by narrowing down the 292 to those with a market cap of $1  billion less&#8230;giving us 288 companies that have the potential to capitalize on  the Rule of 150.</span></p>
<p><span class="Normal">OK, that was interesting, but we decided to dig even  deeper. And what we uncovered were small-cap stars with growth rates that defy  gravity&#8230;</span></p>
<p><span class="Normal">Let&#8217;s start with Ionatron, Inc. (IOTN:OTCBB), which  develops and markets energy-weapon technology for sale to the U.S. government.  If you think that sounds like science fiction, check out its stock. On Dec. 26,  2003, it was trading at a miserable 47 cents. Today, at 10:33 a.m., the last  trade posted was $6.30 &#8212; a gain of 1,240.4%. That&#8217;s real money.</span></p>
<p><span class="Normal">Next up, we found Universal Guardian Holdings, Inc  (UGHO:OTCBB). It provides </span><br />
<span class="Normal">security products and  services that prevent terrorism and security threats to corporations and  governments. Given how hot that market is, it shouldn&#8217;t come as a surprise that  its stock rose from 9 cents on Dec. 29, 2003, to $1.34 at 10:26 this morning.  There&#8217;s nothing terrifying about that profit: 1,388.9%. (Although you may want  to be slightly terrified that the SEC is investigating the company.)</span></p>
<p><span class="Normal">And last but certainly not least is Aptimus, Inc.  (APTM:OTCBB), an Internet advertising network. On April 16, 2003, Aptimus closed  at 37 cents. But at 10:32 a.m. this morning, the stock had last traded at $19.55  &#8212; recording a breathtaking gain of 5,291.9%.</span></p>
<p><span class="Normal">While you may not want to spend $3,000 per month for  Multex Net, you can do your own scan using free screening services and search  engines.</span></p>
<p><span class="Normal">The one thing to look out for is a company that fits the  Rule of 150. It&#8217;s not a guarantee of finding a sure winner, but if it&#8217;s good  enough for James Boric&#8230;</span></p>
<p><span class="Normal">Happy investing,</span></p>
<p><span class="Normal">Irwin Greenstein</span></p>
<p><em>October 26, 2004</em></p>
<p><span class="Normal">P.S. In the upcoming Friday issue of Penny Sleuth, we&#8217;ll  delve into The Tipping Point, the book and marketing theory that James touted in  his observations today. And speaking of tipping, I&#8217;m looking forward to a hearty  cabernet sauvignon to accompany that steak dinner tonight with James. If I have  to pay up, might as well go for the real good stuff.</span></p>
<p><a href="http://pennysleuth.com/the-13-billion-secret-thats-embedded-in-your-brain/">The $1.3 Billion Secret That&#8217;s Embedded in Your Brain</a> was originally featured in the <a href="http://pennysleuth.com">Penny Sleuth</a>.<br/><br/></p>
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