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	<title>Penny Sleuth &#187; Market data enterprises</title>
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		<title>Get Phat on Diet Small Caps</title>
		<link>http://pennysleuth.com/get-phat-on-diet-small-caps/</link>
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		<pubDate>Tue, 15 Feb 2005 19:33:22 +0000</pubDate>
		<dc:creator>James Boric</dc:creator>
				<category><![CDATA[Investing Strategies]]></category>
		<category><![CDATA[Penny stocks]]></category>
		<category><![CDATA[Atkins]]></category>
		<category><![CDATA[Cancer Research]]></category>
		<category><![CDATA[Irwin Greenstein]]></category>
		<category><![CDATA[Market data enterprises]]></category>
		<category><![CDATA[Medically Supervised Diet Programs]]></category>
		<category><![CDATA[Medifast Weight loss]]></category>
		<category><![CDATA[south Beach Diet]]></category>
		<category><![CDATA[US Weight-loss market]]></category>

		<guid isPermaLink="false">http://pennysleuth.com/?p=1754</guid>
		<description><![CDATA[*** James Boric reports from the booming west side of Bloomington, Ind&#8230;. *** I talked to my cousin Michael last night via instant messenger. He said he was fed up with his current living situation and wants to start up his own business. So I asked him what he wants to do. &#8220;I&#8217;m not sure [...]<p><a href="http://pennysleuth.com/get-phat-on-diet-small-caps/">Get Phat on Diet Small Caps</a> was originally featured in the <a href="http://pennysleuth.com">Penny Sleuth</a>. </p>
]]></description>
			<content:encoded><![CDATA[<p><span class="Normal">*** James Boric reports from the booming west side of  Bloomington, Ind&#8230;.</span></p>
<p><span class="Normal">*** I talked to my cousin Michael last night via instant  messenger. He said he was fed up with his current living situation and wants to  start up his own business. So I asked him what he wants to do.</span></p>
<p><span class="Normal">&#8220;I&#8217;m not sure if it I would start my own property  management company or run an ambulance service business. But it has to be a  service, I know that. And I&#8217;m leaning towards the ambulance gig. After all,  there are millions of baby boomers. And eventually, they will need an  ambulance&#8230;for something.&#8221;</span></p>
<p><span class="Normal">Michael went on to say&#8230;</span></p>
<p><span class="Normal">&#8220;Hell, my cousin runs an ambulance company &#8212; and he&#8217;s a  dumbass. He has the business sense of a baboon. Yet he does very well for  himself. And I&#8217;m a workaholic. If I planned this out right, I am pretty certain  it would work out nicely.&#8221;</span></p>
<p><span class="Normal">Your Penny Sleuth was intrigued. Michael&#8217;s argument made  sense to me &#8212; in a sophomoric sense. Of course, I would never go into business  for myself until I&#8217;ve thoroughly researched the risks and rewards of the  industry. And I wouldn&#8217;t base my chances for success off another &#8220;dumbass&#8221;  cousin who happened to walk into a gold mine. But there just may be something to  Michael&#8217;s logic.</span></p>
<p><span class="Normal">Fist of all, services make up about 80% of our nation&#8217;s  GDP. And Unz &amp; Co., an international trade expert that opened up shop in  Manhattan in 1879, says&#8230;</span></p>
<p><span class="Normal">&#8220;Looking into the future, the service sector looms ever  larger in the U.S. economy. This services-driven business expansion is  overwhelmingly led by small, entrepreneurial firms, those firms employing fewer  than 500 employees. Small services companies account for more than 41 million  jobs.&#8221;</span></p>
<p><span class="Normal">Second of all, the total number of Americans who are 50  years or older is expected to grow as much as seven times over in the next 15  years. And according to the Federal Reserve Board, these baby boomers account  for 70% of the net worth in our wonderful country. </span></p>
<p><span class="Normal">Sounds like Michael may have an idea worth looking into.  So I wondered, is there a way to make money off this idea on Wall  Street?</span></p>
<p><span class="Normal">Turns out, there is a fund manager who is thinking just  like Michael.</span></p>
<p><span class="Normal">*** Robert Male&#8217;s Buffalo Small Cap Fund beat 97% of all  mutual funds last year, rising 29%, according to Danielle Kost of Bloomberg  News. In fact, over the last five years, the fund has averaged 17% compounded  annual returns. Not too shabby. During that same time, the Russell 2000 index  has averaged 4.64% gains.</span></p>
<p><span class="Normal">So how has Male managed to beat the rest of the  market?</span></p>
<p><span class="Normal">Simple: He looks at major demographic trends developing in  the United States, and he invests in companies that should directly benefit. </span></p>
<p><span class="Normal">According to the Bloomberg report I read, &#8220;Baby boomers,  those born between the end of World War II and 1964, accounted for about 28% of  the U.S. population in 2000, according to the Census Bureau. People under the  age of 18 made up 26% of the population in 2000.&#8221; </span></p>
<p><span class="Normal">Those are some pretty large trends &#8212; which is exactly why  Male invested about half his $2 billion in assets in consumer and health care  companies like Pharmaceutical Product Development – a drug discovery company &#8212;  and INAMED Corp. &#8212; which makes breast implants for those not quite happy with  their God-given busts.</span></p>
<p><span class="Normal">Personally, your Penny Sleuth doesn&#8217;t understand why  anyone would want silicon balloons in her chest. But that&#8217;s neither here nor  there. The point is&#8230;</span></p>
<p><span class="Normal">As investors, those with a well-crafted plan and the guts  to stick by it through thick and thin should outperform the rest of the herd.  Male has certainly proved that.</span></p>
<p><span class="Normal">In 2002, his Buffalo Small Cap Fund lost 26%. But he  didn&#8217;t panic or start blaming people for his &#8220;failure.&#8221; Rather, he stayed  invested. He had a longer term horizon than most investors. And it paid off. In  the last three years, his total assets have grown from $770 million to $2  billion.</span></p>
<p><span class="Normal">Speaking of a picture of health&#8230;</span></p>
<p><span class="Normal">*** My colleague Chris Mayer, editor of Fleet Street  Letter, wrote in saying, &#8220;I am bullish on a company with concrete slabs with  300% profit margins. This company owns 120 hydroelectric dams on various river  systems located primarily in the United States and Canada, and also in Brazil &#8212;  essentially, concrete slabs that ooze with profit. </span><br />
<span class="Normal"> </span><br />
<span class="Normal">&#8220;The operating costs of these dams  run about 1 cent per kilowatt hour, and the company charges about 4 cents per  kilowatt hour, making it one of the lowest cost producers of electricity in  North America. </span></p>
<p><span class="Normal">&#8220;There is much more to this company, virtually a  cornucopia of wealth-generating assets. For example, the company owns over 40  million square feet of prime office property in the business hubs of North  America and London, among the most expensive real estate in the  world.&#8221;</span></p>
<p><span class="Normal">*** At Penny Sleuth we&#8217;re going to keep trying to spot the  big trends for you &#8212; so you can maximize your own investment returns. In fact,  I am working with Angela Roberts, the editor of <a href="http://agorafinancial.com/reports/PSF/TinyStocks/PSF_TinyStocks_020110_3969.php?code=WPSFL200">Penny Stock Fortunes</a>, on finding  a company that will benefit from the aging baby boomers. More about that in  coming months. But for now, Irwin talks about getting phat&#8230;</span><br />
<span class="Normal"><br />
</span></p>
<p style="text-align: center"><strong><span class="pny-subhead-black">Get Phat on Diet Small Caps</span></strong></p>
<p><span class="Normal">I never make New Year&#8217;s resolutions. I&#8217;ve always figured  that if I worked hard, stayed focused and got the occasional peck on the cheek  from Lady Luck, things would go my way. But on New Year&#8217;s Eve 2004, surrounded  by friends at a swanky party in a Victorian mansion with a view of its lighted  swimming pool and carriage house, I broke </span><br />
<span class="Normal">down and  did it &#8212; becoming another statistic in an industry ripe for small-cap  investors.</span></p>
<p><span class="Normal">Having gorged myself that night on appetizers of caviar,  sour cream and chopped eggs on miniature potato pancakes, along with toasty  baguettes with pate and stinky cheeses&#8230;followed by glazed ham, crispy duck  with plum sauce, beef bourguignon, leg of lamb, grilled sea bass, garlic mashed  potatoes, candied carrots, and asparagus </span><span class="Normal">almandine  in lemon-butter sauce&#8230;and then shoveling in flourless chocolate torte, carrot  cake with thick cream cheese frosting, apple pie and petits fours&#8230;all washed  down by a river of Veuve Clicquot champagne and Germain-Robin cognac&#8230;as the  poppers, kazoos and streamers burst through the house at midnight&#8230;my belt at  the very last notch feeling like a deadly garrote around my waist&#8230;I took the  leap and vowed to lose weight in 2005. </span></p>
<p><span class="Normal">Even though I&#8217;m a bit porky, it could be worse. There are  many Americans who really are in awful shape. Of all adults, 64% are either  overweight or obese, according the National Center for Health Statistics. One in  eight deaths in America is caused by an illness directly related to overweight  and obesity. And obesity contributes to our nation&#8217;s biggest killer: heart  disease. </span></p>
<p><span class="Normal">Personally, I fall into the category of someone who finds  that 25 pounds have snuck up on him over the years. So New Year&#8217;s Eve becomes a  momentous occasion for turning back the clock on my waistline. And I wasn&#8217;t  exceptional that night. WABC Eyewitness News of New York conducted a poll that  showed 46% of those surveyed said their New Year&#8217;s resolutions for 2005 involved  dieting. </span></p>
<p><span class="Normal">But my pain is usually someone else&#8217;s gain &#8212; and it might  well be yours. Because one of the best-kept secrets for small-cap investors is  that there are a handful of undervalued companies supplying supermarkets, health  food stores and doctor&#8217;s offices with diet foods and weight-control programs.  And they offer a great way for you to get phat.</span></p>
<p><span class="Normal">As you can imagine, the U.S weight-loss market is huge (no  pun intended). Here are few tasty figures to chew on, courtesy of Marketdata  Enterprises&#8230;</span></p>
<p><span class="Normal">Medically supervised diet programs, which rung up $2.12  billion in 2002, will increase to $2.44 billion by 2006 &#8212; up 15.1%. Retail and  multilevel meal replacements and appetite suppressants will soar 47.9%, from  $2.38 billion in 2002 to $3.52 billion by 2006. And diet soft drinks, which  produced $14.86 billion in revenues in 2002, will grow 12.8%, to </span><br />
<span class="Normal">$16.76 billion, in 2006.</span></p>
<p><span class="Normal">But don&#8217;t jump to the obvious conclusion that the  carb-starved minions of the Atkins and South Beach diets are dominating the  market expansion. Recent data indicate that those trendy weight-loss regimens  may have already peaked&#8230;leading an army of disenchanted dieters back to  time-proven organizations like Weider Nutrition Intl., </span><span class="Normal">Medifast, Inc. and NutriSystem, Inc.</span></p>
<p><span class="Normal">This may come as a surprise, but a study by the American  Institute for Cancer Research showed that low-carb dieting ranked third behind  the old-fashioned approaches of increasing produce and decreasing fat intake. In  another study, independent market researcher NPD followed 11,000 low-carb  fanatics in 2004 and discovered that by year-</span><br />
<span class="Normal">end  only 25% reported that they were still &#8220;significantly cutting carbs.&#8221; Meanwhile,  of the 1,100 people interviewed by Opinion Dynamics Corp., between December 2003  and August 2004, 11-12% said they were on a low-carb program&#8230;that number  shrinking to 8% by October 2004.</span></p>
<p><span class="Normal">While that&#8217;s bad news for the Atkins estate, it&#8217;s great  news for us, as more tubbies flock to our low-flying, small-cap trio of diet  food providers.</span></p>
<p><span class="Normal">When it comes to Weider, Medifast and NutriSystem, I think  of them as polyester perennials&#8230;because like polyester clothes, they&#8217;re mass  marketed and fad resistant &#8212; and they make their manufacturers (and  shareholders) gazillions of dollars.</span></p>
<p><span class="Normal">For example&#8230;</span></p>
<p><span class="Normal">Weider sells about 50% of its beverages, snack bars and  supplements through mass-market superstars Costco and Wal-Mart. While you won&#8217;t  see Weider&#8217;s stock price seesaw like so many diet fads, its revenues have been  consistently growing. Let&#8217;s look at the most recent earnings&#8230;</span></p>
<p><span class="Normal">For the second quarter of 2005, Weider&#8217;s net sales were  $67 million, up a commendable 10.2% from the same period last year. And  commensurate net income was $3.5 million, versus $2.7 million &#8212; an impressive  increase of 29.6%. For the six months ended Nov. 30, 2004, net sales came in at  $136.7 million, compared to $124.4 million the same fiscal period of 2004 &#8212; or  a respectable rise of 9.9%. For the first six months of fiscal 2005, Weider  reported a net income of $7.2 million, compared to $4.9 million for the  comparable six-month period in 2004 &#8212; an incredible improvement of  46.9%.</span></p>
<p><span class="Normal">With these kinds of numbers, you&#8217;d think that Weider&#8217;s  stock price would be shooting the moon. But if you look at its 52-week  performance, it&#8217;s down 0.22%. That&#8217;s the bargain basement, where you have to dig  through heaps of polyester &#8220;fashions&#8221; to find the real gems,  including&#8230;30-year-old NutriSystem.</span></p>
<p><span class="Normal">NutriSystem supplies its customers with online and phone  counseling that supports meal programs delivered to the doorstep. The company  has a distribution/sales deal with QVC, whose reach is some 86 million American  homes, 13.1 million households in the United Kingdom, 34 million homes in  Germany and more than 11.6 million homes in Japan. That&#8217;s a lot of couch  potatoes.</span></p>
<p><span class="Normal">The most recent financial report to come from NutriSystem  was dated Feb. 1., when it issued a press release for its first-quarter 2005  outlook in anticipation of Feb. 23 earnings.Gazing into its crystal ball, the  company expects a 100% revenue increase year over year. If that&#8217;s the case,  we&#8217;re looking in the neighborhood of $26 million, up from first quarter 2004&#8242;s  $13.2 million (which represents an 85.9% increase from the first quarter of  2003).</span></p>
<p><span class="Normal">Let&#8217;s review NutriSystem&#8217;s most recent full reporting  period, the third quarter of 2004. Revenues hit $7.6 million, a 58.3% surge from  the $4.8 million recorded in the same period of 2003. Unfortunately, net income  didn&#8217;t seem to stack up: For 2004, the third quarter netted a paltry $121,000,  versus a net loss of $225,000 for the same period </span><span class="Normal">in 2003. True, that is a 153.8% jump. But it also shows that the  company is spending a fortune on marketing and customer acquisition to gain mind  share from the media&#8217;s low-carb blitz.</span></p>
<p><span class="Normal">With a 52-week stock pop of 141%, NutriSystem could still  be considered a deal as it currently hovers under $6. For bargain hunters,  driving the top line without a corresponding upturn in the bottom line could  leave this stock dragging for a while&#8230;like a pair of polyester slacks in need  of a big hem.</span></p>
<p><span class="Normal">If we keep digging into the bargain-basement heap, we&#8217;ll  eventually find 50-year-old Medifast. With a 52-week stock drop of 63.2%, it may  reek a bit, despite some high-quality features.</span></p>
<p><span class="Normal">Medifast&#8217;s beverages, snacks and soups augment a balanced  diet of home cooking fare. The program is sold through 15,000 physicians,  Medifast weight loss centers and the company&#8217;s Web site. Despite an affiliation  with Johns Hopkins University, things started to unravel quickly at Medifast &#8212;  much like pulling a thread on a cheap polyester sweater.</span></p>
<p><span class="Normal">Given the herd mentality of Wall Street, it was Seidler  Companies&#8217; analyst David Block who led the stampede on Medifast&#8217;s big sell-off.  When Block initiated coverage of Medifast on Oct. 1, 2003, he had opened with a  &#8220;strong buy,&#8221; targeting $18 on the day that the stock closed at $11.60 &#8212;  meaning that he expected the stock to eventually turn a </span><span class="Normal">profit of 55.2%.  The stock fulfilled Block&#8217;s projection on Nov. 6,  hitting a high of $18.75 and closing that day at $18.49.</span></p>
<p><span class="Normal">After that, as Medifast consistently missed earnings,  Block hammered the stock&#8230;going from a &#8220;hold&#8221; on March 16, 2004 to his first  &#8220;sell,&#8221; on Aug. 17, 2004. Generally, Medifast was increasing top-line revenues  while net income was dramatically deteriorating. Estimates to the analysts kept  dropping. Essentially, Medifast was spending millions on TV advertising, but  Wall Street wasn&#8217;t impressed with the results.</span></p>
<p><span class="Normal">The big problem was that Medifast was completely swamped  by the enormous response to its ad campaigns and couldn&#8217;t follow through on all  the leads &#8212; losing millions in potential sales.</span></p>
<p><span class="Normal">Looking back at Block&#8217;s first &#8220;hold&#8221; rating, it coincided  with Medifast&#8217;s fourth-quarter 2003 report, in which revenues surged to $6.7  million, from $3 million during the same period of 2002 &#8212; up 123.3%. Reading  down the company&#8217;s 10Q statement, things get ugly. Net income dropped to  $520,000 in fourth quarter 2003, from $1.54 million in the </span><br />
<span class="Normal">same quarter of 2002 &#8212; a tumble of 66.2%.</span></p>
<p><span class="Normal">The stock closed at $3.33 on Feb. 14, 2005, due to poor  execution. Still, with a world-class manufacturing facility, a switch from TV to  direct marketing and a huge customer base, Medifast has lots going for  it.</span></p>
<p><span class="Normal">I wish that I could shed as much weight as Medifast has  value. Since the beginning of the year, I&#8217;ve lost about 5 1/2 pounds. I&#8217;ve given  up my morning muffin and cut back portion sizes (except the booze). My approach,  though, is to take the long view and lose 10-15 pounds over the course of the  year. And when it comes to Weider, NutriSystem and Medifast, you may want to  consider the long view as well.</span></p>
<p><span class="Normal">Happy investing,</span></p>
<p><span class="Normal">Irwin Greenstein </span></p>
<p><em><span class="Normal">February 15, 2005</span></em></p>
<p><a href="http://pennysleuth.com/get-phat-on-diet-small-caps/">Get Phat on Diet Small Caps</a> was originally featured in the <a href="http://pennysleuth.com">Penny Sleuth</a>. </p>
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